The Culinary Tourism Alliance (CTA) has something special to celebrate with our big win at the 2021 Ontario Tourism Resiliency Awards.
The CTA’s Great Taste of Ontario Tourism Recovery Program won the Destination Marketing Organization Collaboration Award at the Awards Gala held on October 27 in Ottawa following the first day of the 2021 Ontario Tourism Summit. The Awards night brought together every corner of Ontario’s tourism community to shine a light on outstanding examples of innovation, collaboration and sustainability, and celebrate the achievements and excellence of the sector.
The three award categories – Innovation, Collaboration and Sustainability – recognized tourism businesses that rose to the challenges of 2020 and continued to innovate and engage with partners and their communities during the past 18 months.
“We are honoured to have won a Resiliency Award at the Ontario Tourism Summit. We believe in the power of partnership and never has it been more important than right now. We look forward to growing the program and continue our efforts to help the tourism and hospitality sectors recover in the wake of the Covid-19 pandemic. Onwards and upwards!” said Agatha Podgorski, Director of Marketing at the Culinary Tourism Alliance.
The Great Taste of Ontario is a dynamic tourism program supporting the recovery of Ontario’s food and drink sector and brings together over 90 Destination Marketing Organizations (DMOs) from across Ontario to work in partnership with sector organizations, provincial organizations, and industry representatives under a common goal. The campaign encourages Ontarians to rediscover the province while boosting regional economies by increasing tourism visits. Through collaboration with partners in the program, the Culinary Tourism Alliance has published hundreds of unique, food focused itineraries to help inspire local travel and help visitors plan their trips in a meaningful way. This project focuses on collaborations with partners province-wide to create an inclusive and far-reaching travel hub for hungry Ontarians. As a small organization, building this project from the ground up was no easy task – coordinating with DMOs and RTOs to create passports and itineraries, building a user-friendly experience, and actively promoting the program and its collaborators through social media, television, and print advertising.
Congratulations to all recipients of the 2021 Ontario Tourism Resiliency Awards, including Elmhirst’s Resort, Destination Northern Ontario, Ottawa Tourism, WindsorEats, Tourism Vaughan, Destination Stratford, Tourism Hamilton, and Feast On Certified Radical Gardens, Great Wolf Lodge, Iron Kettle Bed & Breakfast and Bingemans. The Culinary Tourism Alliance is proud to be among such great company!
The Ontario Tourism Resiliency Awards are jointly presented by the Tourism Industry Association of Ontario, Attractions Ontario, Indigenous Tourism Ontario, OTEC and the Culinary Tourism Alliance.