Meet the Taste-Makers: Andrew Weins

peachThe 2013 Ontario Culinary Tourism Summit is fast approaching! EntitledA�?Delicious Destinations: Putting Local Food On The Map�,this years� summit has us taking over the Metro Toronto Convention Centre, in partnership with TIAO.

We�ve lined up a roster of culinary tourism super stars to share their wealth of experience and knowledge. Over the coming weeks, we�ll be profiling these taste makers�plus their successes, lessons and best practices. So without further ado, meet out second taste maker!

Andrew Wiens

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Andrew Wiens works for TripAdvisor as the International DMO Manager.

After graduating UCLA with a BA in Latin American Studies. A weekend job as a scuba instructor, ledA�him to ?Rodale�s Scuba Diving? where he sold both traditional print media and digital to non-endemicA�advertisers, DMOs and manufacturers. After 10+ years of tropical islands, he decided it was time toA�dry off; going to work for ?Backpacker? handling digital and traditional media for the western US. ThisA�experience led Andrew to ?Arthur Frommer�s Budget Travel? where he managed the Western US andA�Canadian.

Now as the International DMO Manager at TripAdvisor, Andrew brings big picture marketing experienceA�to help clients navigate the digital space and find effective ways to leverage their message over the scaleA�and reach of TripAdvisor.

“Perhaps there is something to the Fijian legend that says one of the warrior gods, Dakuwaqa, takes the form of a shark. Fijians traditionally don’t eat shark meat, so the rule is fairly simple: Don’t bite the sharks and they won’t bite you.” — Andrew Wiens, from an article on Fijian Diving

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For more information on The 2013 Ontario Culinary Tourism Summit, visit: OntarioCulinary.com/OCTAsummit

 

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